I was at a Google seminar this week and the presenter played a very short video. Even though I’d seen it before, the punchline at the end brought a tear to my eye. It showcased what I call “the Missing Element”.
Interestingly, it’s also point no. 18 ” in my “17 Fundamental Copywriting Truths” ebook. If you haven’t grabbed your free copy, you can do that here.
Kristina Mills is a highly regarded direct response copywriter, marketing strategist, entrepreneur and success strategist having worked with and produced great results for some of Australia's most inspirational entrepreneurs, speakers, event companies, professional services firms, property companies, and internet entrepreneurs. She is the author of Invisible Genius Vol1 and 2, Freelance Copywriting Fast Track Course, Direct Mail Mastery, Web Copy Mastery, Invisible Genius Vol.1 and 2, Mortgage Broker Letters that Sell, Real Estate Letters that Sell, How to Create a Sales Explosion With Every Ad and Letter Your Write. To find out more about how Kristina can help you live your potential, arrange a free 15 minute phone chat.